‘E-commerce Insights’ Radio Show with AfterPay and AfterPay Insights
Drove the conceptualisation and created the content strategy for radio show E-Commerce Insights, powered by AfterPay on New Business Radio in the Netherlands. The radio broadcast, targeted to entrepreneurs, aimed to entertain and educate listeners about the latest developments in e-commerce with stories from key players in the industry. A key perspective was the participants’ view on peak season sales like Singles’ Day, Black Friday and Cyber Monday.
Date November 2020